Self-Aware Blog

I'm worried my blog is on the verge of achieving sentience. I've noticed that some of my time travel stories have achieved a life of their own. What would it mean for a blog to be self-aware? Would it take comments personally? Would it seize control of the entire Internet and retaliate for poor digg rankings? Would it attempt to manipulate the US Presidential election? Or would it humbly accept its role as an aspiring science fiction blog and generate outstanding content? My personal preference would be for it to send time travel email 24 hours into the past with the names of 2-3 top performing stocks from each trading day! Now that would be a useful AI.